Mindy Carson Brundige, Executive Director Tel: (818) 582-3233 E-mail: info@prsala.org
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PRSA-LA Announces Special Honorees for
2012 PRism Awards Show
48th Annual Awards Celebrate LA’s Outstanding Achievements in Public Relations
LOS ANGELES (October 10, 2012) - The Public Relations Society of America, Los Angeles Chapter (PRSA-LA), has announced the special honorees for the 2012 PRism Awards Show, to be presented on November 7, at the Grand Ballroom at Hollywood & Highland.
The PRism Awards recognize public relations excellence and is the largest gathering of leaders from Los Angeles public relations agencies, corporations, non-profit and government organizations.
In addition to presenting PRism Awards for strategic and tactical campaigns, PRSA-LA will present special awards to honor the achievements of these public relations, publicity and news professionals:
PR Professional of the Year
Ms. Judy Johnson
Managing Director, Western Region
GolinHarris
PR Team of the Year
Mattel Brands
Outstanding Achievement in Publicity
Pasadena Tournament of Roses
Outstanding Achievement in Public Affairs
Mr. Steve Soboroff
President
Soboroff Partners
Corporate Citizen of the Year
Union Bank
Outstanding News Professional
Ms. Jane Wells
Correspondant
CNBC, Los Angeles Bureau
Joseph Roos Community Service Award
Mr. Eric Borsum
Managing Partner
Citizen Relations
Each year PRSA-LA honors a corporation for their philanthropic work towards impacting our local community.This year the Corporate Citizen of the Year Award will be presented to Union Bank, recognizing their more than 53,000 volunteer hours served by employees and their Local Heroes program, which pays tribute to extraordinary individuals in various diverse communities who are making a difference by improving their local neighborhoods, communities and the world.
“The PRism Awards honor the exceptional talents of PR professional throughout Greater Los Angeles,” said Dennis Kaiser, president of PRSA-LA.“These are the teams and individuals that develop and implement the creative campaigns that make headlines for their clients,” added Kaiser.
Michael Seel, producer/director of the Hollywood Awards and American Cinema Editors Awards, is returning for a third year to produce and direct the PRism Awards Show. In 2011, the awards show sold out as more than 400 PR professionals gathered to network and celebrate the best of the very best in LA PR.
48th ANNUAL PRism AWARDS CALL FOR ENTRIES ANNOUNCED
PRSA-LA Debuts New Online Entry System for 2012
LOS ANGELES (July 1, 2012) - The Public Relations Society of America’s Los Angeles Chapter (PRSA-LA) is now accepting submissions for the 48th Annual PRism Awards. This year PRSA-LA is debuting a new online entry system that promises to make the submission process easier and more efficient. The early deadline to enter is Wednesday, August 1, 2012 and the final deadline is Friday, August 24, 2012.
“This is the first step to earning a coveted PRism Award that will be presented at the biggest night for Los Angeles public relations professionals later this fall,” said Dennis Kaiser, President PRSA-LA. “At the PRism Awards Show we honor and recognize the efforts of our peers, those that are normally behind the scenes, for all of their outstanding work on virtually every type of public relations campaign or program executed on behalf of their clients or organizations.”
The awards, recognizing the very best in strategic public relations programs and tactical execution, will be presented on November 7th in the Grand Ballroom at Hollywood & Highland. The PRism Awards are open to all public relations practitioners who work in the Greater Los Angeles area or who have completed work for L.A.-based clients.
Michael Seel, producer/director of the Hollywood Awards and American Cinema Editors Awards, is returning for a third year to produce and direct the PRism Awards Show. In 2011, the awards show sold out as more than 400 PR professionals gathered to network and celebrate the best of the very best in LA PR. Special presenters included actor Joel McHale, star of the popular television program "Community" who presented the PRism for PR Team of the Year to the NBC entertainment team, publicity division; and Tim Leiweke, president and CEO of AEG, who presented the PRism for PR Professional of the Year to Michael Roth, vice president, communications, AEG.
47th Annual PRSA Los Angeles PRism Awards Show Celebrated Achievements of Public Relations Professionals and Special Honorees with Record Event Attendance
Special Awards Presented by Actor Joel McHale and Tim Leiweke, President & CEO of AEG
LOS ANGELES -- Nov. 10, 2011 More than 400 guests attended last night's sold out PRSA Los Angeles PRism Awards Show, which celebrated outstanding achievements in public relations throughout greater Los Angeles. A total of 59 PRisms were awarded to agencies, corporations and non-profit organizations, representing a variety of categories including automotive, healthcare, travel, entertainment and non-profits. In addition, a special award was given for Best-In-Show, as determined by the judges, to West Basin Municipal Water District for their Water Reliability 2020 Program; and the coveted President's Award for the most awards won during the evening was bestowed upon GolinHarris, who received a total of 13 awards.
A complete list of winners along with a highlights video from the show can be viewed online at www.prsala.org or via any mobile device on the PRism Awards Mobile website.
Dynamic new award show programming reflected PRSA-LA's innovative and creative approach to this year's event, which was directed by veteran award show producer/director Michael Seel. The show featured the first-ever finalist highlights video, as well as special presenters including actor Joel McHale, star of the popular television program "Community" who presented the PRism for PR Team of the Year to the NBC entertainment team, publicity division; and Tim Leiweke, president & ceo of AEG, who presented the PRism for PR Professional of the Year to Michael Roth, vice president, communications, AEG.
"The PR profession in Los Angeles now has a night that honors our best work and most distinguished honorees on par with the award shows produced by the entertainment industry," said Brian O'Connor, president of PRSA Los Angeles. "The 2011 PRism Awards reached a new pinnacle for celebrating PR and communications professionals here in the City of Angels," added O'Connor.
This year, PRSA-LA teamed with Knovolo Mobile Marketing to bring high technology, mobile marketing and on-site activation to the awards show. At the start of the show, a TXT2WIN keyword was revealed and throughout the evening attendees entered for a chance to win an iPad2. For this promotion, Knovolo created the PRism Awards mobile website offering attendees and PR professionals everywhere the opportunity to browse through key features of the event. Today, all entrants received a link to view a streaming web video featuring highlights from last night's show.
PRSA is the largest PR organization in the world, with more than 21,000 members nationally. The Los Angeles chapter is the fifth largest in the country, with nearly 600 members who reside in Greater Los Angeles County, as well as in Santa Barbara, Ventura and Kern Counties. The PRSA-LA chapter has 27 volunteer members on the Board of Directors, along with 35 committee members who collectively planned and presented more than 17 educational programs, networking mixers and business development events in 2011, including last night's PRism Awards Show.
47th Annual Awards Will Celebrate LA’s Outstanding Achievements in Public Relations
LOS ANGELES (October 6, 2011) -- The Public Relations Society of America, Los Angeles Chapter (PRSA-LA), announced today the Finalists for the 2011 PRism Awards Show, to be presented on November 9, at the Renaissance Grand Ballroom at Hollywood & Highland.
The PRism Awards recognize public relations excellence and is the largest gathering of leaders from Los Angeles public relations agencies, corporations, non-profit and government organizations.
In addition to presenting PRism Awards and Awards of Excellence for strategic and tactical campaigns, PRSA-LA will honor the achievements of these public relations, publicity and news professionals:
PR Professional of the Year
Mr. Michael Roth, Vice President, Communications - AEG
Additionally, each year PRSA-LA honors a corporation for their philanthropic work towards impacting their community. This year the Corporate Citizen of the Year Award will be presented to Panda Restaurant Group for their Panda Cares Program, which was established in 1999 and brings hope to children in need by promoting the spirit of giving with Panda by directly serving the health and education needs of underserved children.
“The PRism Awards honor the talents of professionals throughout Greater Los Angeles who represent companies in industries including automotive, healthcare, travel, entertainment and non-profits,” said Brian O’Connor, president of PRSA-LA. “We also recognize individuals who have demonstrated leadership and achieved excellence through their creative work and commitment to their communities,” added O’Connor.
Winners and special honorees will be celebrated in true Los Angeles award show style as Michael Seel, producing director for the Hollywood Awards and American Cinema Editors Awards, returns as producer /director for the chapter’s 2011 PRism Awards Show. He is joined by Art Arellanes, a respected producer of network and cable award show specials and sporting events including the highly rated CMT Music Awards, popular MTV Video Music Awards in America, Latin America and Europe, the MTV Sports and Music Festival and numerous VH1 Music Specials. Together Seel and Arellanes bring more than 45 years of award show producing experience to the PRism Awards.
Tickets for the PRism Awards are on-sale now. Visit www.prsala.org for complete details.
If you’ve been following the news from PRSA, you know that 2010 was a challenging year financially for the Society. While PRSA realized a modest net surplus from operations, we anticipate an even smaller net surplus this year; basically, around the “break-even” point. This will inhibit investments in new products, services and member benefits, and virtually eliminate PRSA’s ability to cover any unanticipated expenses or losses on PRSA’s product and service offerings.
As a result, a Task Force engaged by the Board of Directors to evaluate the Society’s financial condition has recommended to the Board that PRSA increase the cost of its member dues by up to $50. On that basis, the Board voted to introduce a motion at this year’s Leadership Assembly to increase the cost of dues by $30.
The Task Force’s rationale in making its recommendation was simple and straightforward:
PRSA has not increased the cost of its membership dues in 10 years, even though the cost of doing business has risen over that time.
Membership dues, which account for approximately 50 percent of PRSA’s revenue, have remained steady, but other revenue streams, such as professional development and Jobcenter, have declined.
Over that same 10-year span, PRSA has increased the scope and number of benefits it delivers, and member satisfaction is high.
PRSA also has been diligent about finding new ways to diversify its non-member revenue sources, and already has cut $1.5 million in operating expenses from its budget.
An increase in the cost of membership is now vital to our continued reinvestment in the Society.
A blog post from PRSA National Treasurer Phillip Tate, APR, explains in greater depth why the increase is necessary; details the cost-control and revenue generation steps that were taken in an attempt to avoid an increase; and previews the type of Member benefits that the dues increase is intended to provide for you and for all PRSA members.
While I urge you to support the dues increase as proposed, your comments, suggestions, ideas and questions will help us ensure PRSA best meets your professional goals and aspirations. Please feel free to contact me directly at
.
Marisa Vallbona, APR, Fellow PRSA
Western District Director
PRSA National Board
_______________________________________________
ABOUT PRSA-LA ACTIVITIES AND EVENTS
PRSA-LA sponsors events throughout the year geared to professional development, networking, and community service.
Monthly chapter meetings, held usually on the fourth Thursday of each month, provide a terrific networking opportunity for members in all public relations areas of expertise. Topics are general in nature, and provide timely insight into the field of public relations. Some examples of chapter program include The State of the State of PR, including a panel discussion of agency and a panel discussion of corporate trends and projections for the coming year; studio tours, and the annual Kenneth Owler Smith Symposium at USC's Annenberg School for Communication, featuring nationally renown speakers. Chapter meetings are held in a variety of locations, beginning at 6:00 pm, and include heavy hors d'oeuvres and program. Member and non member charges will be noted on the meeting notice found under "Los Angeles Chapter Events".
The PRSA-LA At Breaktast With...program features a highly succsessful monthly breakfast panel of media representatives in various specialty areas, including ethnic, entertainment, healthcare, etc. Members and non members are welcome.
Special Interest Groups within PRSA-LA also hold their own events, focusing on their areas of interest. Young Professionals holds networking events feature a speaker and career topics of importance to those entering the field.
Quality Time with PR Minds is our chapter's community outreach program offering PR guidance to charitable non profit organizations in a nationally recognized program that takes place twice a year.
Prism Awards Show - Held annually to recognize outstanding programs and materials. The 2011 PRism Awards will be presented in front of a live audience of more than 350 at the Renaissance Hotel in Hollywood.
If you are not a PRSA-LA member, we hope you will come to some events to see how PRSA-LA can benefit you in your career and in your community.
If you are a member, we hope you will take advantage of these valuable opportunities throughout the year.
47th Annual PRSA Los Angeles PRism Awards Show Celebrated Achievements of Public Relations Professionals and Special Honorees withRecord Event Attendance
Special Awards Presented by Actor Joel McHale and Tim Leiweke, President & CEO of AEG
LOS ANGELES--(BUSINESS WIRE)--Insert new fourth graph to release dated Nov. 10, 2011.
“The PR profession in Los Angeles now has a night that honors our best work and most distinguished honorees on par with the award shows produced by the entertainment industry”
The corrected release reads:
47TH ANNUAL PRSA LOS ANGELES PRISM AWARDS SHOW CELEBRATED ACHIEVEMENTS OF PUBLIC RELATIONS PROFESSIONALS AND SPECIAL HONOREES WITHRECORD EVENT ATTENDANCE
Special Awards Presented by Actor Joel McHale and Tim Leiweke, President & CEO of AEG
More than 400 guests attended last night’s sold out PRSA Los Angeles PRism Awards Show, which celebrated outstanding achievements in public relations throughout greater Los Angeles. A total of 59 PRisms were awarded to agencies, corporations and non-profit organizations, representing a variety of categories including automotive, healthcare, travel, entertainment and non-profits. In addition, a special award was given for Best-In-Show, as determined by the judges, to West Basin Municipal Water District for their Water Reliability 2020 Program; and the coveted President’s Award for the most awards won during the evening was bestowed upon GolinHarris, who received a total of 13 awards.
A complete list of winners along with a highlights video from the show can be viewed online at www.prsala.org or via any mobile device on the PRism Awards Mobile website.
Dynamic new award show programming reflected PRSA-LA’s innovative and creative approach to this year’s event, which was directed by veteran award show producer/director Michael Seel. The show featured the first-ever finalist highlights video, as well as special presenters including actor Joel McHale, star of the popular television program “Community” who presented the PRism for PR Team of the Year to the NBC entertainment team, publicity division; and Tim Leiweke, president & ceo of AEG, who presented the PRism for PR Professional of the Year to Michael Roth, vice president, communications, AEG.
“The PR profession in Los Angeles now has a night that honors our best work and most distinguished honorees on par with the award shows produced by the entertainment industry,” said Brian O'Connor, president of PRSA Los Angeles. “The 2011 PRism Awards reached a new pinnacle for celebrating PR and communications professionals here in the City of Angels,” added O'Connor.
This year, PRSA-LA teamed with Knovolo Mobile Marketing to bring high technology, mobile marketing and on-site activation to the awards show. At the start of the show, a TXT2WIN keyword was revealed and throughout the evening attendees entered for a chance to win an iPad2. For this promotion, Knovolo created the PRism Awards mobile website offering attendees and PR professionals everywhere the opportunity to browse through key features of the event. Today, all entrants received a link to view a streaming web video featuring highlights from last night’s show.
PRSA is the largest PR organization in the world, with more than 21,000 members nationally. The Los Angeles chapter is the fifth largest in the country, with nearly 600 members who reside in Greater Los Angeles County, as well as in Santa Barbara, Ventura and Kern Counties. The PRSA-LA chapter has 27 volunteer members on the Board of Directors, along with 35 committee members who collectively planned and presented more than 17 educational programs, networking mixers and business development events in 2011, including last night’s PRism Awards Show.
